The Mercurius Business Leadership Program aims to guide students from zero to one in developing business interest and strategic thinking. Through a combination of foundational concepts and practical projects, the program cultivates critical thinking, market insight, and entrepreneurial creativity. Students will build essential financial literacy, learn to analyze and interpret market trends, and master the skills of drafting and evaluating business plans (BP). They will also develop a deep understanding of the broader business environment, enabling them to connect macroeconomic forces with actionable strategies. By the end of the program, students will be equipped to transform ideas into viable, well-structured, and competitive ventures.